(London, UK): Apple announced this month that it is harnessing Open Banking APIs to deliver new features to Apple Wallet users. As part of the beta version of its iOS 17.1 update, customers can check their current account balances, transaction history and available credit directly in Apple Wallet. This will be rolled out to all customers when iOS 17.1 is officially released later in October. The current version is compatible with Barclays, HSBC, Lloyds, Monzo, RBS and Starling and is expected to expand to additional banks over time.
These improvements may further differentiate Apple Pay usage from its competitors Google and Samsung Pay. According to Auriemma Group’s latest issue of Cardbeat UK, Apple is the most popular of the bunch, with 17% of credit cardholders currently using Apple Pay, compared to 14% for Google Pay and 5% for Samsung Pay. Usage of Apple Pay notably rises to 47% among those ages 18-34.
The use of Open Banking APIs gives cardholders yet another reason to leave their wallets at home. Research from global card issuing platform Marqeta found that 73% of mobile wallet users feel confident enough to “leave their wallet at home, and only rely on their mobile phones for making payments.”
“Apple’s latest integration is another positive step for Open Banking and mobile wallet usage in the UK,” says Simon Cottenham, Head of International Partnerships at Auriemma Group. “Where previously one could view their Santander current account balance within their HSBC app, Wallet is a centralised app that is already used by millions of UK consumers today. As ever with Open Banking technology, compatibility with a broad reach of banks is key to its customer appeal and success, so Apple should focus on broadening its reach while it is ahead of the curve.”
Auriemma Group will continue to monitor this space closely in upcoming Cardbeat studies.
Survey Methodology
This Auriemma Research study was conducted online within the UK by an independent field service provider on behalf of Auriemma in July 2023, among 801 adult credit cardholders. The number of interviews completed on a monthly basis is sufficient to allow for statistical significance testing between sub-groups at the 95% confidence level ± 5%, unless otherwise noted. The purpose of the research was not disclosed nor did the respondents know the criteria for qualification.