NEW REPORT: Auriemma Publishes Q4-2023 Issue of Cardbeat UK
Auriemma recently published the Q4-2023 Cardbeat UK report. The issue examines how payment and borrowing methods are evolving as the cost-of-living crisis and Buy Now, Pay Later boom have eased, as well as how AI chatbots come into play when servicing customers. Those interested in learning more about Auriemma’s research or about this issue should contact research@auriemma.group.
Topics include:
- Acquiring and using credit and co-brand cards
- How issuers can support brand loyalty and engagement
- Buy Now, Pay Later usage and preferences
- Financial health and cost-of-living impacts
- Interacting with card issuers and AI chatbots
- Rising costs of mortgages and their impacts
From this report:
Survey Methodology
This Auriemma Group study was conducted online within the UK by an independent field service provider on behalf of Auriemma Group (Auriemma) in December 2023 among 800adult credit cardholders. The number of interviews completed for both is sufficient to allow for statistical significance testing among sub-groups at the 95% confidence level ±5%, unless otherwise noted. The purpose of the research was not disclosed, nor did respondents know the criteria for qualifying.